# Bryan Shankman — AI Automation for Home Services

> BryanShankman.com provides practical guides, videos, workflows, and field notes about using AI and automation in home service businesses.

Bryan Shankman is the co-founder of LeadTruffle. He writes for home service owners and operators who want to respond to leads faster, recover missed calls, automate follow-up, improve customer communication, and book more jobs.

The content focuses on practical implementation rather than general AI news or theory. Primary topics include AI lead response, missed-call text-back, AI answering services, voice agents, CRM workflows, Google review automation, Google Local Services Ads, and lead follow-up.

## Start Here

- [Home](https://www.bryanshankman.com/): Overview of Bryan Shankman's practical AI automation resources for home service businesses.
- [Articles](https://www.bryanshankman.com/articles/): Browse practical guides and playbooks about AI, lead response, missed calls, voice automation, reviews, CRM workflows, and home service operations.
- [Newsletter](https://www.bryanshankman.com/newsletter/): Subscribe for practical AI automation ideas, workflows, and field notes for home service operators.
- [About Bryan Shankman](https://www.bryanshankman.com/about/): Background on Bryan Shankman, his work at LeadTruffle, and the purpose of this website.

## AI Lead Response

- [The Best AI Lead Response Workflows for Home Service Businesses](https://www.bryanshankman.com/articles/best-ai-workflows-home-service-leads/): Explains four core AI workflows for home service leads: instant response, qualification, booking, and follow-up.
- [Automate Google LSA Message Replies With Zapier and AI](https://www.bryanshankman.com/articles/automate-google-lsa-messaging-leads-zapier-ai/): Step-by-step instructions for responding automatically to Google Local Services Ads messaging leads using Zapier, Twilio, and AI.

## Missed-Call Text-Back

- [How to Use AI for Missed-Call Text-Back](https://www.bryanshankman.com/articles/ai-respond-to-missed-calls/): A practical guide to automatically texting missed callers, qualifying their requests, identifying emergencies, and moving conversations toward booking.
- [A Missed-Call Text-Back Template That Does Not Feel Robotic](https://www.bryanshankman.com/articles/missed-call-text-back-template/): A practical structure and example for writing a natural missed-call text response for a home service business.

## AI Voice and Answering Services

- [SMS vs. AI Answering Service: What Books More Jobs?](https://www.bryanshankman.com/articles/sms-vs-voice-ai-book-more-jobs/): Compares SMS follow-up with AI voice answering and explains when each communication channel is most useful.
- [What to Check Before Adding a Voice AI Agent](https://www.bryanshankman.com/articles/voice-ai-operator-checklist/): A checklist for determining whether a voice AI agent is ready to handle calls for a home service business.

## Review Automations

- [How to Automate Google Review Requests in Jobber With Zapier](https://www.bryanshankman.com/articles/jobber-zapier-google-review-requests/): Step-by-step workflow for sending Google review requests automatically after a Jobber job closes.
- [Automate Google Review Requests From Housecall Pro](https://www.bryanshankman.com/articles/automate-review-requests-housecall-pro/): Instructions for triggering automated Google review requests from completed Housecall Pro jobs.

## Experiments and Workbench

- [Workbench](https://www.bryanshankman.com/workbench/): Early workflow ideas, automation recipes, tool notes, calculators, prompt tests, and experiments that may later become full articles or videos.

## Related Resources

- [Bryan Shankman on YouTube](https://www.youtube.com/@bryanshankman): Video walkthroughs and practical explanations of AI automation for home service businesses.
- [LeadTruffle](https://www.leadtruffle.co/): AI lead-response and booking software co-founded by Bryan Shankman for home service businesses.

## Content Scope

This website is primarily intended for owners, operators, marketers, and office teams at home service businesses.

Relevant industries may include HVAC, plumbing, electrical, roofing, landscaping, cleaning, pest control, appliance repair, restoration, and other local service businesses.

The website provides educational information and practical examples. References to software, pricing, regulations, platform functionality, or third-party tools should be verified against their current official documentation before implementation.